Melissa Firth
Veteran Chief Product Officer/Chief of Staff & CEO Advisor with over 20 years’ broad human-centred digital Go To Market and software product development experience, and 11 years' senior executive experience in SaaS and corporate innovation. Through a blend of creativity, commerciality, facilitation and collaborative leadership, I help tech CEOs and founders, leadership teams and product teams to build clarity, focus and momentum on their most impactful levers to profitable growth.
Currently available for
- Fractional CPO / Chief of Staff roles (embedded, part-time member of your executive team) - short to medium term
- Executive Advisor, Transformative Product & GTM Leadership Coaching
- Interim/Acting CEO roles
Experience
- ChargeNet (Advisor & Coach)
- FileInvite (fCPO)
- Farm Focus (fCXO)
- Storypark (Chief Product Officer)
- Chorus (Head of Innovation)
- Te Papa Museum (Chief Digital Officer)
- Australian Broadcasting Corporation (GM, Digital Business)
Focus
- Set business strategy, product vision, product strategy and roadmaps
- Facilitate strategic conversations & workshops to align leadership teams behind shared goals and decision-making parameters
- Coach product managers and leaders to connect value creation with value capture (building commercial and strategic acumen)
- Lead pricing and packaging projects to lift ACV, sustainably
- People leadership & capability building: removing drama and fostering empathetic, accountable, high-performing teams and cultures
- Sense-making & strategic storytelling - helping companies understand themselves, use the right language in the right place, and prioritise for impact
- Collaboration audits: Identifying where to optimise processes, tools, practices & behaviours to unlock the potential in teams
Services
Fractional CPO/CXO
Monthly retainer for agreed hours / month
Coaching & Advisory
Transformation and Executive Coaching and Advisory for Founders, SLTs and Product Leaders. Customised to need.